Expanding the reach of the bait Randy Howell used to win the 2014 Bassmaster Classic, the Howeller Deep Plus dives 25 to 30 feet and stays in the strike zone.

This new bait features Livingston’s patented Electronic Baitfish Sound (EBS) Technology that emits actual recordings of baitfish sounds.

For the Howeller Deep Plus, along with its other baits, Livingston has announced a new EBS Bluetooth Technology that allows anglers with the Livingston Lures app to download up to 30 baitfish sounds to Livingston Bluetooth-compatible lures. Switching baitfish sounds through the app affords anglers a new level of diversity.

MSRP: $25.99

Website: www.LivingstonLures.com