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William Flournoy caught this 8 ½-pound bass on one of his Uncle Lonnie Stanley’s new Stanley Standup Football Jigs at Lake Sam Rayburn.

The Stanley Standup Football Jig

A unique head shape puts this lure in action
July 14 at 9:48am
Californian ‘Bub’ Tosh caught this nice bass on a Sanshouo soft plastic last year during a bass tournament in Japan. He finished seventh in the BATNET Classic.

The Sanshouo

There’s no wrong way to fish this salamander lookalike
June 15 at 9:00am
The Cajun Lures Cooyon Croaker, which closely resembles a bullfrog, is made to have maximum disturbance during the retrieve.

The Cooyon Croaker

This plastic frog from Cajun Lures has legs that kick and curl
May 12 at 9:00am
The Storm 360GT Searchbait isn’t just a bass lure. It also will catch trout and redfish.

Storm's 360GT Searchbait

Target numerous species with this new swimbait
April 15 at 9:00am
The Crappie Ammo BBs are loaded with the scent.

Crappie Ammo

Give these colored and scented ‘BBs’ a shot
March 15 at 9:00am
LiveTarget’s Swimbait Series threadfin shad

LiveTarget’s Swimbait Series

Soft-plastics fool even the baitfish they imitate
February 15 at 9:00am
Matrix Minnow results can put a smile on the face of anglers young and old.

The Matrix Minnow

The little lure that mimics natural bait
January 13 at 4:00pm
The Arashi Spinbait is a finesse lure that drives suspended bass to eat.

Storm’s Arashi Spinbait

A treat no suspended bass can pass up
December 15, 2016 at 9:00am
The concave nose, paddle feet and tough double hook of the Poppn’ Toad make a deadly combination.

Stanley’s Poppn’ Toad

This soft plastic frog will plop naturally across water or grass
November 15, 2016 at 9:00am
Elizabeth Ward holds the first bass she caught on her own. It hit one of her father’s CW Custom Lures spinnerbaits.

Handmade small-profile spinnerbait moves smoothly through grass

C.W. Custom Lures' offerings popular with tournament anglers
October 13, 2016 at 5:00pm
The wider profile and heart-shaped tail give this bait a distinctive wobble and kick.

Heart Tail Swimbaits

September 15, 2016 at 9:00am
Rapala’s Shadow Rap Shad

Rapala’s Shadow Rap Shad

August 12, 2016 at 11:47am
The brand new Matrix Mullet 4-inch topwater bait — shown here in purple rain — retails for $7.99 and has already proven itself by catching some big time speckled trout.

Matrix Mullet topwater lure hits the market

4-inch pencil bait comes in five colors, costs $7.99
June 07, 2016 at 1:25pm