Lure Review

The Yamamoto Chikara is designed to run true right out of the box, and the attention to details — right down to the eyes — is stunning.

Chikara crankbaits

Give bass the ‘evil eye’ with this lure
March 17, 2014 at 9:00am
Bassmaster pro Dennis Tietje said a soft-plastic crawfish is a universal bass catcher.

You can’t beat crawfish

Rage Craw drives bass crazy
February 14, 2014 at 9:00am
The Lunkerhunt Lunker Frog and Pocket Frog are designed to look and act like real frogs.

Lunker Frog

Award-winning soft lure in a league of its own
January 15, 2014 at 9:00am
The Vortex Shad comes in dual colors and a big V-shaped tail that wobbles, driving fish crazy.

The Vortex Shad

Incredible tail action can’t be beat
December 16, 2013 at 9:00am
One of the coolest features about the Fat Boy is that it can be walked under the surface — and that drives big trout crazy.

The Fat Boy

Paul Brown’s Original Series soft plastic still delivers big fish dinners
November 15, 2013 at 9:00am
The Boo Series provides the same advantages of an Umbrella Rig while staying legal for use in tournaments.

Booyah Boo Series

Tweaked umbrella rig has it all
October 16, 2013 at 9:00am
The Flip’n OUT will tempt big bass, as some tournament anglers testing prototypes learned.

Mister Twister Flip’n OUT

September 16, 2013 at 9:00am
Bass Kandi’s Croaker is the latest in the fake frog offerings.

Bass Kandi Croaker

The web-footed plastic frog with a toned-down sound
August 15, 2013 at 9:00am
The Arbogast Buzz Plug has fish-catching abilities despite it’s strange — OK, plain ugly — look.

Arbogast Buzz Plug

Don’t judge this lure by its looks
July 17, 2013 at 9:00am
The new Vudu Shrimp has become popular since its introduction earlier this year because of it’s lifelike appearance.

Vudu Shrimp

Better than the real thing?
June 13, 2013 at 9:00am
Catching fish on topwater is a blast, and the Stanley Top Toad will call them up.

Stanley Top Toad

Soft-plastic bass lure is proven producer
May 15, 2013 at 9:00am
The Matrix Shad provide great fish-catching ability because of its soft, action-packed body.

The Matrix Shad

Fish love it and anglers can’t get enough
April 17, 2013 at 9:00am
Bass Trap spinnerbaits are unique because they give off maximum vibration with a thicker wire.

Bass Trap back in action

Vibration is key to Slam Dunk Lure’s success
March 14, 2013 at 9:00am
Bass Kandi’s Coastal Crippler is making a big splash in saltwater circles of the Louisiana coast.

Bass Kandi’s Coastal Crippler

Fish love this swimbait’s side-to-side movement
February 13, 2013 at 9:00am